Category: (5) eTOM Process Type
Process Identifier: 1.1.19.2.1.3
Original Process Identifier:
Maturity Level: 4
Create a loyalty program package for a program participant and provide it to them.
Provide Loyalty Program Participant Package creates loyalty program package for a program participant and provides it to them. A package is typically provided when a participant initial joins a loyalty program, achieves a new tier, or when participation is renewed, such as yearly. A loyalty program card, if applicable, is produced as part of the package. The package may include a welcome as well as information about the loyalty program.