Category: (6) eTOM Process Type
Process Identifier: 1.1.19.1.3.1.4
Original Process Identifier:
Maturity Level: 4
Define the requirements that must be met for a participant to join a loyalty program.
Define Loyalty Program Joining Requirements defines the requirements that must be met for a participant to join a loyalty program. Requirements may include: - A participant may have to be already engaged with an enterprise, such as a customer or partner - A fee may be required. Note that the Product Specification & Offering Development & Retirement is used to create the fee - A standard agreement may have to be accepted. Note a standard agreement and its acceptance are supported by the Party Agreement Management process - There may be limitations that govern which loyalty programs a participant can join.