Frameworx Process: Identify Potential Loyalty Program Issues

Category: (5) eTOM Process Type

Process Identifier: 1.1.19.1.1.3

Original Process Identifier:

Maturity Level: 4

Description

Identify loyalty program issues/risks, such as employee issues regarding their participation in the program, technology issues, and risks that may cause the development of or the program to fail.

Extended Description

Not used for this process element.

Explanatory

Mandatory

Optional

Interactions

Candidate Explanatory

Candidate Mandatory

Candidate Optional

Candidate Interactions

(5) eTOM Process Type Identify Potential Loyalty Program Issues

Appears on these diagrams:

• 1.1.19.1.1 Define Loyalty Program Requirements

Issues

• Business Process Framework 17.0 Addition

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