Category: (4) eTOM Process Type
Process Identifier: 1.1.11.3.2
Original Process Identifier:
Maturity Level: 4
Initiate interaction with a sales prospect, analyzes a prospect's needs and identifies potential solutions for them.
Develop Sales Prospect initiates contact with a sales prospect to acknowledge their interest via the Customer or Party Interaction Management process. It also analyzes a prospect's needs and identifies one or more potential product offerings for them. Offerings may expand or change any suggested product offerings that have already been provided to them.