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1.1.14 Marketing Communications

(2) eTOM Process Type Marketing Communications and Advertising (3) eTOM Process Type Define Marketing Communications Strategy (3) eTOM Process Type Ensure Marketing Communication Capability (3) eTOM Process Type Develop Marketing Communication (3) eTOM Process Type Deliver Marketing Communication Collateral (3) eTOM Process Type Monitor Marketing Communication Effectiveness (3) eTOM Process Type Modify Marketing Communication (3) eTOM Process Type Archive Marketing Communication (3) eTOM Process Type Undertake Marketing Communications Trend Analysis

1.1.14 Marketing Communications


Created from the TM Forum Model Frameworx 19.0 on 8/29/2019 at 12:37