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GB962 Customer Life Cycle Fig 4

[1.2] Customer Life Cycle Level 2 Manage Profile/Service Channel Field Sales Channel Field Service Channel Care Centre Channel Device Channel USSD/SMS/Messaging Channel Store Channel Call Center Channel eMail Channel Social Channel Web [1.2] Customer Life Cycle Level 2 Discontinue [1.2] Customer Life Cycle Level 2 Feedback [1.2] Customer Life Cycle Level 2 Gain Loyalty [1.2] Customer Life Cycle Level 2 Refer Product/Service [1.2] Customer Life Cycle Level 2 Renew Contract [1.2] Customer Life Cycle Level 2 Enhance Selection [1.2] Customer Life Cycle Level 2 Topup/Pay [1.2] Customer Life Cycle Level 2 Verify or Dispute [1.2] Customer Life Cycle Level 2 Receive Notification [1.2] Customer Life Cycle Level 2 Request to Resolve [1.2] Customer Life Cycle Level 2 Get Help [1.2] Customer Life Cycle Level 2 Evaluate Value [1.2] Customer Life Cycle Level 2 Review Usage [1.2] Customer Life Cycle Level 2 Use [1.2] Customer Life Cycle Level 2 Receive [1.2] Customer Life Cycle Level 2 Place Order [1.2] Customer Life Cycle Level 2 Select Product/Service [1.2] Customer Life Cycle Level 2 Reserve [1.2] Customer Life Cycle Level 2 Request Detail [1.2] Customer Life Cycle Level 2 React [1.2] Customer Life Cycle Level 2 Learn [1.2] Customer Life Cycle Level 2 Observe [1.1] Customer Life Cycle Level 1 Leave [1.1] Customer Life Cycle Level 1 Recommend [1.1] Customer Life Cycle Level 1 Renew [1.1] Customer Life Cycle Level 1 Pay [1.1] Customer Life Cycle Level 1 Manage [1.1] Customer Life Cycle Level 1 Consume [1.1] Customer Life Cycle Level 1 Choose [1.1] Customer Life Cycle Level 1 Interact [1.1] Customer Life Cycle Level 1 Be Aware [1.0] Customer Life Cycle Level 0 Sharing [1.0] Customer Life Cycle Level 0 Using [1.0] Customer Life Cycle Level 0 Buying

GB962 Customer Life Cycle Fig 4


Created from the TM Forum Model Frameworx 19.0 on 8/29/2019 at 13:37